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Press Release

Armstrong Flooring Recognized by Floor Covering Weekly with GreenStep Awards

LANCASTER, PAFloor Covering Weekly (FCW) hosted its fourth annual GreenStep Awards to recognize environmental achievement and stewardship within the flooring industry, and Armstrong won two GreenStep Environmental Awards — one for product and one for promotion. Only two other manufacturers have ever won more than one GreenStep Award in any given year.

Award Winners
We received the GreenStep Product Award for Striations BioBased Tile, which uses domestically grown, rapidly renewable plant matter and limestone as alternatives to PVC plasticizers.

Armstrong also won the GreenStep Promotion Award for the VISION House® in INNOVENTIONS at Epcot® that opened on Earth Day 2012. The ground-breaking green show home exhibit, presented by Green Builder Media® in collaboration with Walt Disney Imagineering, features Armstrong floors and gives visitors a fun, first-hand educational experience into green design and sustainable living.

“As a company, we certainly strive to make greater strides in everything we do,” said Mara Villanueva-Heras, vice president, Marketing, AFP Residential. “Whether it’s the infusion of materials and processes in our biobased tile or the opportunity to educate people, even kids on vacation with Vision House, sustainability is an important part of what we do at Armstrong.”

Rik Born, vice president, Commercial Sales, and Mara Villanueva-Heras, vice president, Marketing, AFP Residential, were on hand to accept the awards at a ceremony in Dalton, Georgia.

The GreenStep Program
The goal of the GreenStep program is to recognize sustainable environmental initiatives throughout the industry; to promote and support those efforts by providing a communications platform to convey the extent and scope of these efforts, and to honor those people and organizations for their embodiment of the ideals of environmental stewardship.

Read full press release (PDF-332K)

About Armstrong
Armstrong World Industries, Inc. is a global leader in the design and manufacture of floors and ceilings. In 2011, Armstrong's consolidated net sales from continuing operations totaled approximately $2.7 billion. Based in Lancaster, Pa., Armstrong operates 32 plants in eight countries and has approximately 8,500 employees worldwide. For more information, visit

News contacts: Patricia Fanty


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