Armstrong Residential Flooring The Floor Board Blog The Floor Board Blog

Archive for the ‘Find the Right Floor’ Category

Get Started Planning Your New Floor with Online Tools from Armstrong

September 13, 2013 3:34 pm    Posted by bronwynn    off

You’ve wanted a new floor for… forever, right? But you need the reassurance that you’re choosing the right floor. Armstrong can help. We offer two tools to help you get moving on that flooring project: the Floor Finder and the Project Estimator.

Find a Floor

Floor Finder
With Floor Finder, we recommend the flooring type best suited for your particular project based on your answers to 5 simple questions: room type, flooring look, your household activity level, your DIY level, and your budget.

more ►

Linoleum vs. Vinyl Flooring

August 23, 2013 2:24 pm    Posted by Kim Lefever    Comments (2)

In Customer Service, we often get the question, “Are vinyl and linoleum the same thing?” The answer is no. While linoleum is often used as a synonym for vinyl sheet, it’s more accurate to say that they’re both resilient floors – meaning they can restore their shape. Their only similarity is that linoleum and vinyl both come in sheet goods (on a roll rather than tiles).

Choosing Between Linoleum and Vinyl
I’m in the planning stages of my kitchen renovation, and I’ve considered all of the floors Armstrong makes. Right now, I’ve narrowed it down to linoleum and vinyl sheet. Vinyl sheet offers amazing visuals and the easiest maintenance. So why is linoleum on my short list? All the colorful options! While vinyl floors come in a wide range of colors, linoleum takes advantage of the entire spectrum of color. See the options here.

more ►

Express Yourself with New Alterna Shapes and Sizes

July 26, 2013 4:13 pm    Posted by Jeanette McCuaig    off

Personalization has become an important interior design trend in recent years. Now Armstrong introduces a whole new dimension of personalization – for your floor! With new shapes and sizes in our Alterna collection.

Alterna luxury vinyl tile is a beautiful alternative to natural stone and ceramic tile, and just like those products, Alterna is available in various sizes. In addition to 16” x 16” and 12” x 12” sizes, you can now get 12” x 24”, 8” x 16” and 8” x 8” in thirty Alterna designs.

Ready to design your own floor? Try these patterning ideas.

1) Install square tiles in a diamond pattern.

more ►

Top 5 Floors of 2013 – Mid-Year Recap

July 12, 2013 10:55 am    Posted by Heather Antolik    off

What makes a floor worthy of a 5-star rating? Is it the looks? The durability? The ease of installation? At Armstrong, we know it’s all of these things. So here’s a rundown of the top-rated floors of 2013 (so far), by you, our customers.

Northern Maple – Burnt Cinnamon

5 Star
Northern Maple

 

Hardwood Flooring

The deep, spicy tones of this engineered hardwood flooring scored big points with the homeowners who installed it throughout their whole first floor. They also rated this hardwood for quality, ease of installation, and ease of cleaning.

“This is an excellent product… Very easy to install and looks great. “ more ►

MIDTOWN™ Hardwood Selected by Top Builder

June 13, 2013 2:28 pm    Posted by rosanne    Comment (1)

Midtown Hardwood FlooringNothing says luxury like a beautiful hardwood floor. The new Midtown hardwood collection by Armstrong lets you achieve a stunning hardwood style without the cost implications or performance limitations.

One of America’s “Top 100 Builders”, Oakwood Homes, in Loveland, CO, recently discovered the unique advantages of Midtown. They installed nearly 800 feet of genuine walnut floors from the collection in a 2,100 square foot model home.

Inside the Model Home
The entryway, kitchen, and living room of this exquisitely styled Oakwood model home shout “STYLE” with varying hues of rich warm walnut that complement the vibrant furniture design.

more ►

Introducing American Scrape Hardwood Floors

March 1, 2013 4:29 pm    Posted by rosanne    Comment (1)

If you follow the latest decorating trends, you may know that textures inspired by nature are popular in home design today. Some designers even consider texture the new “color”. They suggest that bringing the textures of nature indoors has a positive effect on people. I’ve even read that homeowners are happier and healthier because a bit of nature inside their home creates a calming environment.

Armstrong has responded to this trend with a truly beautiful new hardwood collection that embodies both texture and nature. It’s called American Scrape™.

An American Tradition
The new American Scrape collection features wide plank floors with a hand-scraped look, designed to look like vintage floors from long ago. This unique collection got me thinking about the history of scraped floors, and after researching the topic, I discovered that wide-width scraped floors were an American tradition as far back as the 1800s – when most homes had solid wood floors. Back in those days, the boards were scraped to even out the differences between the planks.

more ►

A Day in the Life of an Armstrong Customer Service Rep

November 6, 2012 11:58 am    Posted by swingler    off

This blog post is part of our occasional series that describes “a day in the life” of an Armstrong employee who works in our residential flooring business. This post was written by Emily Swingler in Customer Relations and Technical Services.

This group is based in Lancaster, PA, and is available to take your calls Monday – Friday, from 9:00 a.m. to 4:30 p.m. at 1-800-233-3823.

Armstrong Flooring - Day in the Life of a Customer Service Rep

 

6:15 a.m.

Alarm sounds, time to get up! (Snooze sounds like a much better option.)

6:30

Second alarm sounds, which means I have to REALLY get up this time. After a shower, I make my way to the kitchen to brew a cup of Joe to get the morning started.

7:00

Let the puppy out and catch some of the local news, while munching on my morning toast.

7:30

Off to the office I go.

8:00

Review emails received overnight from customers and prioritize on the order to respond. (Customers who contact us after hours have the option to send us email communications.)

more ►

Vinyl Flooring Ideas for Starter Homes

October 19, 2012 1:54 pm    Posted by lakeman    Comment (1)

Starter Homes

For many of us – whether we’re single, married, engaged, have kids/don’t have kids – the American dream is still to own our own home. That first home is typically referred to as a “starter home”.  It’s affordable, often small, and may not have many special features, but it’s perfect to begin life as a homeowner.

Buying a starter home is just the beginning of an exciting adventure! After you’ve found the right place, the next step is to make it yours: with your furniture, your décor, and your style.

more ►

The Perfect Floor for the Bedroom

June 29, 2012 3:49 pm    Posted by jamie    Comments (3)

Hardwood for the bedroom

I am on an endless quest to decorate and redecorate my house. Now it’s time to tackle a new project – the master bedroom. You might think this should be a fun project, but the truth is, the bedroom seems like somewhat of a thankless job. Why? Because no one ever sees it. For that reason, I have not touched it since we moved into our house. In those 8+ years, I have redone our kitchen, painted every other room in the house, and replaced furniture in our living areas many times. But no major re-decorating has taken place in the bedroom. 

more ►

A Day in the Life of a Flooring Designer

June 22, 2012 2:00 pm    Posted by sara    off
With this blog post, we’re introducing a new occasional series of posts that describe “a day in the life” of an Armstrong employee who has an impact on the type of floors and related products we offer you. Our first post was created by Sara Babinski, Principal Designer for Armstrong.

Show Day in the Life of an Armstrong Flooring Designer
5:00 a.m. Rise and shine. Check email, shower, and grab a cereal bar, blueberry pomegranate juice and fruit for breakfast.

6:45 Hop in the car. Stop for the daily iced coffee.

7:00 Work begins. Scan emails for importance and dive into my Google Alerts for: color trends, interior design trends and news on the world of hardwood. Review daily email from StyleSight, study more trends.

more ►