Archive for the ‘Product Reviews’ Category
At a family birthday party last weekend, my Aunt Cindy, who owns a beach house in Ocean City, New Jersey, was discussing her latest misfortune – the first level of her beach house had been flooded out. She told us that she wanted to get her home up and running quickly, so she and her two young daughters could enjoy the summer months at the shore. One of her remodeling decisions involved choosing a kitchen floor.
She posed the question at the dinner table of what everyone thought about a laminate floor for the kitchen. Turns out, not many of my relatives knew exactly what laminate flooring was. Some reacted with a less-than-positive response, calling laminate “cheap” and “artificial-looking”. After the dust settled, as usual, everyone turned to me for “expert” flooring advice.
This month, Armstrong Flooring’s Design Team won 4 ADEX (Awards for Design Excellence) awards: 2 for hardwood products and 2 for premium tile products. The ADEX Awards, sponsored by Design Journal, is the largest and most prestigious awards program for product design of furniture, fixtures and finishes marketed to design professionals.
The Flooring Board asked the Armstrong designers who created these award winners to talk about their flooring designs and what the awards mean to them.
When was the last time you bought something without first scouring through reviews online? I will read through a ridiculous number of reviews to be sure I am making the right decision. Four hundred reviews on this pair of shoes? I don’t mind if I do! That’s just for a pair of shoes, by the way. If we’re talking about a bigger purchase that I’ll have to live with for years to come – like flooring, well, it’s time to bring on the heavy duty research. Because we know it’s important to you, too, we here at Armstrong felt it was time to open up our site for flooring reviews.