Alterna: Luxury Vinyl That Looks Like Ceramic Tile
Alterna premium tile is the warm, stylish, high performance tile flooring alternative to ceramic tile.
 BROWSE ALL ALTERNA FLOORS |
ALTERNA LUXURY VINYL TileLive comfortably with Alterna luxury vinyl tile. The refined beauty of ceramic tile flooring is now a popular option for everyday living. With Alterna’s innovative design, you get the classic detailing and sophisticated look of ceramic floor tile, along with the durability and easy care of vinyl. Tile RealismThe look is uniquely ceramic tile – with all the subtle shade variations and color depth – yet Alterna feels warmer and more comfortable underfoot. It’s a perfect balance of contemporary luxury and practical performance. |
Installs Anywhere in Your HomeAlterna is constructed with a durable engineered stone base, so it’s strong yet flexible enough to cover subfloor irregularities that might cause cracks in ceramic tile. Alterna flooring also resists the effects of temperature and moisture changes, so it’s at home in kitchens, baths, basements, and laundry rooms. If you want the richness and beauty of a ceramic floor, but not the cost, messy installation, and cold surface, visit your local flooring store to compare traditional tile with the warm, stylish, high performance alternative – Alterna luxury vinyl. |
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Comparison Chart
 Ceramic |
 Alterna |
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| Beauty & realism |  |
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| Durability | |
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| Moisture resistant | |
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| Groutable | |
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| Warmer and softer underfoot | |
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| Easy care | |
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| Ease of installation | |
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| Easy to replace damaged tile | |
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| Installs on any level of the home | |
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GROUTING ALTERNA TILEAlterna luxury vinyl tile can be installed with out or without grout. While both looks are popular, the grouted option provides
a more authentic stone or tile look. Download Coordinated Grout Color Chart Installing Grout
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| A1 Glacier 0693408A |
B2 Smoke 0693408B |
C3 Sandalwood 0693408C |
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| D4 Mushroom 0693408D |
E5 Gypsum 0693408E |
F6 Driftwood 0693408F |
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| G7 Cocoa 0693408G |
H8 Shale 0693408H |
I9 Sea Shell 0693408I |
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| J10 Mist 0693408J |
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ALTERNA INSTALLATIONIf you’ve installed a floor before or you’re comfortable with DIY tools like a trowel and a utility knife, you can handle
an Alterna installation. Ready to install Alterna? Grab your trowel and your Alterna groutable vinyl tile installation instructions. |
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Looks like Stone - Lives Much Better! |
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We installed Talus "Sunset Beige" in our Laundry, Master Bath, Master Closet & Guest Bath over a year ago. During our remodel, my husband insisted on a floor that felt "warm" to touch (not cold like traditional tile) and I wanted a floor that looked like the real thing! Armstrong's Alterna flooring was perfect for us. It's easy to clean using "Once and Done" and lives so much better than traditional tiles. Highly recommended. |
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Very Happy With This Floor |
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We installed this floor on our own in our mud/laundry room. I was concerned about the weight of the appliances, heavy foot traffic and wetness from boots in the Winter and the effects it would have on the durability of the tiles. I contacted Armstrong via email with my concerns. I received a prompt reply and was assured Alterna was the floor to use. The installation was quite easy. The floor looks great and the color is very pleasing and easy to pair with beiges, browns and greys. It is comfortable when feet are bare and it is easy to clean/maintain. I would have no hesitation in recommending this product for a similar use as ours. |
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Love it! |
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We got this flooring to replace some older laminate flooring. It was installed professionally, so we cannot comment on how easy or hard it is to install. In any event though, we love it so far. My wife was VERY worried that it would end up looking like a lot of other vinyl flooring (she has a definite bias against most vinyl!). However, even she says that she can't see any difference in the look of it compared to real tile. She loves it! |
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Great choice! |
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We decided on this Moselle Valley tile with the mushroom grout because it looks so much like real slate. I never wanted to go with a vinyl floor again after having a sheet vinyl floor for 15 years, but this product changed my mind almost instantly. I was so impressed with the look, and am so glad that we made this great choice! Everyone who sees our new floor is also very impressed with the look and cannot believe that it is vinyl. We are very proud of our choice and we just love our warm, comfortable floor. |
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WONDERFUL floor |
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Love everything about this floor. Beautiful to look at. Comfortable in bare feet (not cold). Easy to clean. Our guests can't believe it is not ceramic tile. We made a GREAT choice! |
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Excellent Product |
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You would never know this is vinyl. It looks like something much more expensive. It is easy to clean. It is perfect if you have pets. We highly reccomend it. |
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This product will please everyone! |
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We have the rich look! We have the luxurious feel! We have the durability! We have the easy care! We have Armstrong Alterna Durango vinyl flooring! No one believes that it is vinyl until they actually walk across our new kitchen floor. Our floor that is quiet, and soft on the feet and so easy to keep clean. We love it and are so excited that Consumer Reports agrees with us! |
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Awesome product |
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Purchased this flooring for our kitchen and it looks great. Can't tell it's vinyl, really looks and feels like ceramic/stone but not cold. It even has the texture of stone. I highly recommend it, Armstrong is on to something with this. I would use it again. |
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I LOVE THIS FLOOR! |
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This is THE best flooring we've ever had. We had an old wood laminate floor which showed stains, was loud (two dogs' nails clicking!), and was starting to lift in some spots. I am absolutely thrilled with my new Alterna floor. It is very quiet, and even looks great in between cleanings. We had it grouted, and guests to our home think it is ceramic tile. My brother-in-law was so impressed, he and his wife are going to purchase an Alterna floor, as well. The only thing I can't comment on is installation, because we had it professionally installed. I am sooo glad my salesperson recommended this product! |
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This is the perfect flooring...warm, durable and beautiful! |
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This is the perfect flooring for someone who wants the durability of tile with the comfort of vinyl flooring! It is beautiful, warm on your feet, easy to clean and if a tile should get damaged, it can be easily replaced since it is tile flooring! My feet are no longer sore after working all day in my kitchen! |
Moselle Valley
Visit a knowledgeable Armstrong flooring retailer to get answers to all your questions.
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