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For Immediate Release
ARMSTRONG UNVEILS NEW DECORATIVE CEILING PRODUCTS AT SECOND NEW YORK CITY SHOWROOM EVENT
LANCASTER, Pa. (Nov. 7, 2006) — Armstrong World Industries, Inc., the category leader in residential ceiling design, previews
its 2007 decorative ceiling products at the second annual Project Michelangelo showroom event. Attendees experience Armstrong’s
comprehensive line of new and existing ceiling products in custom room scenes created by the Michelangelo Design Council.
The Michelangelo Design Council is part of Armstrong’s Project Michelangelo initiative, which aims to inspire the design industry,
media and consumers to consider the design possibilities of residential ceilings. New products featured include:
- Infusions—2007 marks the highly anticipated arrival of Infusions® decorative accent panels. A DIY product, Infusions panels define
or add interest to a space and are available in a 6’ x 2’ size. Available for purchase in March 2007, the panels come in 16
finishes and attach to the ceiling with a simple cable system. They can also be anchored to the floor.
- Decorative Metal — A brand-new addition, Armstrong’s Decorative Metal product line features decorative metal ceiling tiles. Offered in a number
of finishes including steel, brass, copper, chrome, white and stainless steel, consumers will be able to attain the genuine
pressed ceilings of yesteryear. Designs are available in 2’ x 4’ and 2’ x 8’ for direct application and 2’ x 2’ and 2’ x 4’
for drop-in grid applications. Designs are also available in 18” x 48” backsplash panels and for other wall applications.
Armstrong will offer six cornices to complement the decorative metal ceiling tiles. Launching in March 2007, the decorative
metal products will complement Armstrong’s existing line of TinLook™ decorative ceiling tiles.
“We’re thrilled to host this second event with the Project Michelangelo Council, and with their help, more and more consumers
are realizing the potential of the ceiling,” says Ann Miller, product design manager for Armstrong’s Ceiling Division and
director of the Michelangelo Design Council. “These designers are among the best of the best and serve as valuable resources
for current insights and new solutions for customized ceiling designs.”
“We’re thrilled to host this second event with the Project Michelangelo Council, and with their help, more and more consumers
are realizing the potential of the ceiling,” says Ann Miller, product design manager for Armstrong’s Ceiling Division and
director of the Michelangelo Design Council. “These designers are among the best of the best and serve as valuable resources
for current insights and new solutions for customized ceiling designs.”
- Eric Cohler — Library — As one of the country’s leading interior designers, House Beautiful named Cohler among the 14 “best of the best”
in the “next wave of designers in America.” He frequently shares his design and industry prowess through interviews and articles
for top-level publications and is known as the “mixmaster” for his use of contemporary and traditional elements.
- Becky Simeral — Study — As the vice president of Simeral Construction, she is responsible for the architectural and interior designs of
the company. She strives to balance clients’ needs with an eye toward proper mass and scale. In 2004, a Simeral home was honored
with Country Living’s “House of the Year.”
- Scott Stultz — Kitchen — A creative force in fine kitchen and bath design for more than two decades, Stultz’s passion and commitment to
excellence attracts luxury clients from both the commercial and private sectors.
- Linda Webb — Oriental Tea House — For the past 35 years, Webb has served primarily residential interior design clients through her own
interior design studio and showroom, Classic Quarters. Her eclectic style has also been evident in her work with Armstrong
as a designer and creator of spaces for advertising photography.
“The room scenes showcase Armstrong’s existing and new products in a real-life setting,” explains Miller. “The event will
be a great opportunity to hear about the latest trends in interior design, and the Project Michelangelo Council members will
share their inspiration with attendees.”
Today’s event is held at Shop Studios in Midtown Manhattan at 442 W. 49th St. For more information about Shop Studios, visit
www.shopstudios.com.
Company Background
Armstrong Holdings Inc. is the parent company of Armstrong World Industries, Inc., a global leader in the design and manufacture
of flooring, ceilings and cabinets. In 2004, Armstrong’s net sales totaled more than $3 billion. Based in Lancaster, Pa.,
Armstrong has 41 plants in 12 countries and approximately 14,900 employees worldwide. More information about Armstrong is
available on the Internet at www.armstrong.com.
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